Wembley Masterplan

Wembley has always had a unique place in the UK’s history, hosting national events such as the British Empire Exhibition in 1924/5, the Olympics in 1948 and the World Cup Final in 1966.  With the construction of the new stadium due to open in 2006 the need for a wider masterplan has become critical.

The practice’s New Wembley Masterplan regenerates 44 acres of land identified by the Mayor of London as an opportunity area in the London Plan - a new modern, urban people’s place with the National Stadium as its centre-piece. New Wembley will offer high quality, state of the art, leisure, business and retail facilities, as well a centre for work with a wide range of job opportunities. The scheme also includes a mix of quality housing transforming the area into a world class destination.

Key to the scheme is the creation of a major new public route from Wembley Central Station to the Stadium and then beyond to Wembley Park Station. An important new destination on this route will be Arena Square, bounded to the southeast by a new four to five star hotel and the Palace of Industry. Arena Square is designed to provide a dramatic setting for seasonal and cultural events - a space that it is intended to be in continuous use, a cosmopolitan place enlivened by public art, street performances and carnivals.

The masterplan will create 7,000 jobs, homes for 8,500 people including 40% affordable housing, and a new boulevard on the scale of Regent’s Street, complete with restaurants, bars, leisure facilities, hotels and retail amenities. Some 8 million people a year will visit Wembley.